Ottawa Charge Logo Refinement

In this project, I reworked the Ottawa Charge PWHL logo to address key inconsistencies in form, alignment, and visual cohesion. The original mark featured disjointed movement lines, uneven shapes, and inconsistent stroke logic. My redesign focused on refining the logo’s energy and clarity while staying true to its core concept—merging the “O” for Ottawa and the “C” for Charge with lightning bolt elements. By streamlining the motion lines, enhancing visual balance, and introducing a unified color palette that aligns with Ottawa’s professional sports identity, the final result delivers a sharper, more confident brand presence.